Survey Results
 
 
       

Survey BB85 :
The June survey looks further at a theme aired in the April survey, that of New Product Development; touching upon aspects such as product/service design, available advice, intellectual property, external experts, finance for developing new products/services/processes and associated limiting factors This month also sees the return of the quarterly trends questions.


Question NumberQuestion
Q1Has your business introduced any new or significantly improved products, services or processes in the past 2 years?
Q2What proportion of these activities took the form of being purely design related?
Q3Would you describe your most significant new or improved product / service / process as…
Q4Have you sought external advice on any of the following when developing new products, services or processes? [Tick all that apply]
Q5Which of the following intellectual property rights have you sought external advice on when introducing new products, services or processes [tick all that apply]
Q6Have you used any of the following external experts when designing new products, services or processes? [Tick all that apply]
Q7Have you sought advice on sources of finance for developing new products, services or processes?
Q8Which of the following factors do you think limits the ability of your business to introduce new products, services or processes? [tick all that apply]
Q9To what extent is your business constrained by skill shortages?
Q10To what extent is your business constrained by a lack of finance?
Q11To what extent is your business constrained by low market demand?
Q12Over the last 3 months, has your business:-
Q13Over the next 3 months, do you expect your business to:

(1) Has your business introduced any new or significantly improved products, services or processes in the past 2 years?
ResponseTotal answers: 159
%
1. Yes - new/improved products40.9%
2. Yes - new/improved services34%
3. Yes - new/improved processes8.2%
4. No17%

(2) What proportion of these activities took the form of being purely design related?
ResponseTotal answers: 159
%
1. Not applicable33.3%
2. None23.9%
3. 1 to 5 %2.5%
4. 6 to 10%3.8%
5. 11 to 25%7.5%
6. 26 to 50%13.8%
7. Over 50%12.6%
8. Don't know2.5%

(3) Would you describe your most significant new or improved product / service / process as…
ResponseTotal answers: 159
%
1. A completely new product, service or process (not introduced by other businesses before you)17%
2. A new product, service or process to your business (available from others in your sector)26.4%
3. An improvement to an existing product, service or process (similar but better)29.6%
4. A change to an existing product, service or process (similar product but different).12.6%
5. We have not introduced any new products, services or processes14.5%

(4) Have you sought external advice on any of the following when developing new products, services or processes? [Tick all that apply]
ResponseTotal answers: 320
%
1. Marketing9.1%
2. Costing3.4%
3. Design8.4%
4. Technical9.1%
5. Protecting patents, copyrights, trademarks 8.8%
6. Business plans5%
7. Advertising7.5%
8. Software9.4%
9. Formal staff and customer feedback systems (eg ideas bank)3.1%
10. Networking groups (with Universities / other businesses / business associations)8.4%
11. Contracts with external experts6.3%
12. Other5%
13. Don’t know0.9%
14. Not applicable15.6%

(5) Which of the following intellectual property rights have you sought external advice on when introducing new products, services or processes [tick all that apply]
ResponseTotal answers: 195
%
1. Not applicable26.2%
2. Patents13.3%
3. Copyrights13.3%
4. Registerd designs5.6%
5. Trademarks11.8%
6. None29.7%

(6) Have you used any of the following external experts when designing new products, services or processes? [Tick all that apply]
ResponseTotal answers: 218
%
1. Architects4.1%
2. Graphic designers10.6%
3. Industrial process engineers1.4%
4. Marketing experts11%
5. Engineering process designers3.7%
6. Branding consultants3.2%
7. Software designers10.6%
8. Advertising consultants5.5%
9. Product designers2.8%
10. Exhibition designers0.9%
11. University experts6.9%
12. None22.9%
13. Not applicable16.5%

(7) Have you sought advice on sources of finance for developing new products, services or processes?
ResponseTotal answers: 166
%
1. No42.8%
2. Yes, in relation to external finance26.5%
3. Yes, in relation to financing within the business9.6%
4. Don’t know0.6%
5. Not applicable20.5%

(8) Which of the following factors do you think limits the ability of your business to introduce new products, services or processes? [tick all that apply]
ResponseTotal answers: 330
%
1. Lack of time20.6%
2. Lack of customer responsiveness to new products or services7.3%
3. Development costs too high10.9%
4. No room in the market2.4%
5. Lack of external competition0.3%
6. Potential upheaval within business3.3%
7. Lack of new creative ideas4.2%
8. Lack of information about cost / benefits2.1%
9. Access to external finance (loans or equity)7.6%
10. Access to in house skills (qualified personnel)7.6%
11. Access to external/specialist skills 1.5%
12. Fear of imitation2.1%
13. Risks involved7.6%
14. Regulations involved7%
15. Low returns5.2%
16. Not applicable5.5%
17. Don’t know0.9%
18. None3.9%

(9) To what extent is your business constrained by skill shortages?
ResponseTotal answers: 159
%
1 Highly6.9%
221.4%
333.3%
418.9%
5 Not at all19.5%

(10) To what extent is your business constrained by a lack of finance?
ResponseTotal answers: 159
%
1 Highly13.8%
222.6%
325.2%
419.5%
5 Not at all18.9%

(11) To what extent is your business constrained by low market demand?
ResponseTotal answers: 159
%
1 Highly11.3%
225.8%
325.2%
421.4%
5 Not at all16.4%

(12) Over the last 3 months, has your business:-
ResponseTotal answers: 159
%
Expanded significantly (more than 10%)12.6%
Expanded somewhat (between 5% to 10%)36.5%
Remained static30.2%
Declined somewhat (between 5% to 10%)12.6%
Declined significantly (more than 10%)8.2%

(13) Over the next 3 months, do you expect your business to:
ResponseTotal answers: 159
%
Expand significantly (more than 10%)15.1%
Expand somewhat (between 5% to 10%)38.4%
Remain static39.6%
Decline somewhat (between 5% to 10%)5%
Decline significantly (more than 10%)1.9%